Iceland Offers World’s Screams Broadcasting To Relief COVID-19 Stress.
The novel coronavirus virus was confirmed to have reached Iceland in February 2020. As of 15 July 2020, the total number of cases registered was 1,914, of which 1,892 had recovered and 10 deaths had occurred.
Iceland has a record of its people’s ancestry going back 1,000 years, and therefore it has some idea of who shares genes. They have also been donating blood to the company called Decode Genetics for years, which is deep frozen in a blood bank. It has given the country an advantage into understanding the genetic makeup of coronavirus(COVID-19) and how it affects people differently, BBC reported
Iceland Offers World’s Screams Broadcasting To Relief COVID-19 Stress
This pandemic has brought suffering, fear, and death to populations everywhere. People frustrated by how the coronavirus and its resulting lockdowns have changed daily living can have their screams broadcast through loudspeakers placed in seven scenic locations across Iceland.
“You’ve been through a lot this year and it looks like you need the perfect place to let your frustrations out,” reads the advertising campaign from Promote Island, which aims to encourage tourism. “Record your scream and we’ll release it in Iceland’s beautiful, wide-open spaces.”
A website set up for the initiative, called “Looks like you need to let it out”, features video clips of yelps and cries from people around the world being broadcast over yellow loudspeakers placed in front of scenery like waterfalls and glaciers. A yellow button placed high up on the page to collect new recordings says “Tap to scream.”
“We want to draw prospective tourists’ attention to the fact that it’s relatively safe to travel to Iceland and that here you can experience beautiful nature without crowds, which is something that we think people will seek out when interest in travel increases again.”
Looks like you’ve been through a lot. It looks like you need to let it out. It looks like you need Iceland. Record your scream from anywhere in the world and we’ll release it in Iceland. You’ll feel better, we promise! #LetItOutIceland.
Looks like you’ve been through a lot. It looks like you need to let it out. It looks like you need Iceland. Record your scream from anywhere in the world at https://t.co/sTLs7Fafhi and we’ll release it in Iceland. You’ll feel better, we promise! #LetItOutIceland pic.twitter.com/YFoZeMIMNi
— Inspired by Iceland (@iceland) July 15, 2020Advertisement
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